By now you have probably heard about the amazing must-have new Book of Shadows that Urban Decay is releasing this fall: Urban Decay Hearts NYC. But did you know that there is a special launch for the event, and you can get in on it? On Saturday, August 28th, from 1-9pm, Urban Decay’s Eric Jimenez, Worldwide Retail Sales Director & International Make-Up Artist, is introducing Book of Shadows Vol. III, at Sephora’s infamous Times Square locale (1500 Broadway, #304, New York, NY 10036).
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A tribute to NYC, for a one day, sneak-peek event, only 1,000 pieces of the limited-edition Book of Shadows Vol. III will be available for purchase exclusively at this store, on a first come first served basis. Eric and his team of ‘A-List’ artists are offering makeovers as well as sharing tips and tricks created specifically for the NYC non-stop, glam-and-go lifestyle. Get ready to camp out!
The coveted palette doesn’t even launch on UrbanDecay.com until after Labor Day, and will not be available in-store at Macy’s, Sephora, and Ulta, until October 1st! The first 200 die-hard Urban Decay fans will receive a limited-edition Urban Decay t-shirt with their consultation. Tell your boss you are taking a ‘face’ day! Secure your place in line to get Urban Decay’s Book of Shadows Vol. III before anyone else in the world!
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